Indie Bay
West coast
crunch.
Creative Strategy. Brand Identity. Packaging Design. Artwork. Print Management.
Inspired by the brand’s American heritage and its reimagined pretzel product, we created a look and feel for Indie Bay that captures an alternative America.
An idyllic combination of land-of-the-free landscapes and a liberal left coast attitude, it’s our daydream of the days before Trump.
How we helped: